About Us

Family Owned Champagne House

3rd Generation

Family owned and
operated since 1952

Eco-friendly

Officially certified with Viticulture
Durable in Champagne

Located in the Marne

Bethon,
in the south commune of Sezanne

fAMILY History

The Family business was created in 1952 by Gilbert Gruet and his wife Danielle Gruet. True visionaries, this couple believed that they could create something with their small plot of vineyards in the town of Bethon.
Their ambitions gave them great success and in 1993 SA Gruet became known “Champagne Paul Laurent” .The name was chosen using two names that are dear to the Gruet family. After realizing the American Dream in the creation of Gruet Winery, Gilbert Gruet came back to foster Champagne Paul Laurent.
With great care, the third generation is now responsible for keeping their grandparent’s dream alive.

A bottle of Champagne Paul Laurent on stacked firewood
Black and white family archive photo of a couple dancing
Cuvée L’Essentiel with two crystal champagne glasses
The Gruet family gathered for a group photo

Our Location

We are located in the heart of the Côteaux du Sézannais,
south of Epernay in the Marne region.

Champagne Paul Laurent

Our Gallery

Checking a bottle of champagne against the light
A member of the Paul Laurent team at work
Moving cases of champagne in the cellar
Champagne bottles resting in the cellar
Photo of Barrels

Our Gallery

Our story in a few dates

  • 1952: Gilbert and Danielle Gruet found their first champagne house in Bethon, in the Côte de Sézanne.
  • 1967: Gilbert Gruet creates a cooperative, the Union Vinicole des Coteaux de Bethon, bringing together local growers.
  • 1983–1989: part of the family settles in New Mexico and founds Gruet Winery.
  • 1993: the house in Bethon becomes Champagne Paul Laurent, named after two first names dear to the family.
  • 1999: in memory of the founder, the house creates the Cuvée du Fondateur.
  • Today: the third generation carries on the family dream, with sustainable viticulture and cuvées such as the Cuvée Génération Brut Nature.

The full family history is told in French on our page Histoire d’une maison familiale. Learn more about our area in discovering the Côte de Sézanne.

Crafted eco-responsibly and sustainably, all our cuvées are a reflection of the family itself: simple, authentic and the result of love. The house works its own vineyard on the slopes of Bethon and also sources grapes from growers and landowners of the region, with whom the family has built long-standing relationships.